Google AdWords Management services


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Targeted Google AdWords Management Services

AdWords (Google AdWords) is an advertising service by Google for businesses wanting to display ads on Google and its advertising network. The AdWords program enables businesses to set a budget for advertising and only pay when people click the ads. The ad service is largely focused on keywords.

Businesses that use AdWords can create relevant ads using keywords that people who search the Web using the Google search engine would use. The keyword, when searched for triggers your ad to be shown. AdWords at the top ads that appear under the heading “Sponsored Links” found on the right-hand side or above Google search results. If your AdWords ad is clicked on, Google search users are then directed to your website.

WHAT ARE GOOGLE ADS?

Google Ads (Google AdWords) is a marketing and advertising platform built by Google for businesses wanting to display adverts and gain exposure on Google’s Search and Maps platforms through its paid advertising network. The Ads service enables businesses to set a suitable budget for their advertising campaigns as well as the duration for which its run and the audience that it targets – and perhaps most importantly, you only pay when people actually click the ads and create an impression. Like SEO, this online advertising service is largely focused on keyword selection.

HOW CAN GOOGLE ADS HELP MY BUSINESS?

Businesses that use Google Ads can create results driven, targeted online advertising campaigns that can be seen on either a desktop or mobile device or both, by the relevant audiences through the use of specific keywords. Once the keywords have been chosen and paid for (bid on), when entered into a Google Search or Google Maps, your Ad will be triggered and will appear under Google’s “Sponsored Links” section. The presence of your Ad in your customers’ line of sight exponentially increases the chance of a website hit. It is important to note though that the more popular the keyword, the higher the CPC (Cost Per Click) will be. Another important benefit of the Google Ads program is that it allows for localised, national and international distribution which provides your Ad with a whole lot of coverage.

Google Ads are all about being insight and in mind and therefore hard to ignore.

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WHAT OUR GOOGLE ADS MANAGEMENT SERVICES INCLUDE:

Monthly Progress Meetings

We offer monthly reports and feedback meetings as part of our Google Ads Management Services so that you are always up to speed on your Ads and their progress and results.

Increased Quality Score

We keep track of your quality score and continually improve adverts to ensure that Google rewards your business accordingly, which results in a better lead yield.

Improve Lead Generation

By decreasing your cost per click and increasing your click through rate, your Google Ad will not only be drawing a larger audience and greater leads to your site, but will be budget-friendly too.

Increases Conversions

The more visibility and prominence your Ad has, the more traffic your site will receive. Increased conversions lead to a larger client base and an increase in sales revenue.

Conversion Tracking

The metrics from your Google Ads campaign are easily tracked, so it can always be determined where and how the Ads budget was spent and what results were achieved from this.

Save Time & Money

Let our qualified Google Ads Management Services team run and manage you Google Ads account so that you can focus on other aspects of your business – while we get you more bang for your budget.

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